Reading Time: 4 minutes Vizion had the pleasure of speaking with Keynote Speaker Ann Handley at this year’s Dallas Digital Summit, located in Irving TX. She’s the Best Selling Author of Everybody... Read More
Reading Time: 3 minutes Vizion had the pleasure of speaking with Leo Sei at this year’s Dallas Digital Summit 2016, located in Irving TX. Leo is a product manager for the Google... Read More
Reading Time: < 1 minute Vizion had the pleasure of speaking with Michael Barber at this year’s Dallas Digital Summit 2016, located in Irving TX. Michael is the founder of barber&hewitt. Check... Read More
Reading Time: 4 minutes Vizion had the pleasure of speaking with Dixon Jones at this year’s Dallas Digital Summit 2016. Dixon is the marketing director for Majestic. Check out our interview with Dixon below, as he... Read More
Reading Time: 3 minutes In case you couldn’t make it to Dallas Digital Summit, located in Irving TX this year, or couldn’t attend these particular sessions, we thought we’d highlight a couple... Read More
Reading Time: 4 minutes First, let’s review what ‘taxonomy’ means when we apply the word to a website. The basic definition of ‘taxonomy’, according to Merriam-Webster, is “the study of the general... Read More
Reading Time: 3 minutes Every year, marketers jump at the chance to bolster advertising techniques around the holidays. From red and green banner ads in August to Black Friday discounts advertising months... Read More
Reading Time: 8 minutes By Sarah Weise (UX Director, Booz Allen Digital Interactive) and Carrie-Ann Barrow (Partner, Bixa) When I was growing up, my Italian grandmother made the most delicious marinara sauce.... Read More
Reading Time: 4 minutes Social media is a relatively new platform on the digital media marketing game, leaving plenty of room for mistakes, mishaps, and miscommunications. Even the biggest corporations make social... Read More
Reading Time: 3 minutes How well do you really know your target audience? Do you know them or do you just think you do? Most of us, marketers included, can be guilty... Read More
Reading Time: 5 minutes The organization of your website’s content and web pages plays an important role in search engine access, indexation, comprehension of information context, and user experience. In many industries... Read More
Reading Time: 3 minutes In an era of instant gratification, the modern consumer expects brands to deliver what they want, when they want it. In the past, Google hasn’t penalized sites for... Read More
Reading Time: 4 minutes In the land of (SEO), backlinks is always a buzzword. A page with a lot of backlinks typically ranks higher on search engine results pages. The why of... Read More
Reading Time: 7 minutes If you’ve gotten online within the past week, chances are you’ve read something about Pokemon Go. Not sure what it is? Well you can go read this piece... Read More
Reading Time: 5 minutes The approach of considering all referring channels in a digital marketing effort is always key to being a successful online marketer. Even if the brunt of your efforts... Read More
Reading Time: 3 minutes Imagine a print magazine with several commercial listings on one page. The advertisement without any imagery will likely recede into the background, whereas a balanced and colorful advertisement... Read More
Reading Time: 3 minutes Most of the original tactics used in search engine optimization (SEO) strategies still exist today, but they have changed dramatically from their original forms. Modern SEO is far... Read More
Reading Time: 4 minutes Social media allows companies to reach audiences in authentic and immediate ways. Sometimes, companies hit the mark and create worldwide trends, and sometimes they fail miserably. We’ve compiled... Read More
Reading Time: 3 minutes Email marketing is still one of the most effective marketing tactics used online. Mobile device users check email accounts once a day, and almost 34% of Americans check... Read More
Reading Time: 3 minutes In the world of website development, search engine optimization (SEO) is important, and so is usability. In fact, they depend on each other. SEO strategies ensure an audience... Read More