Reading Time: 2 minutes In my lifetime, I have been blessed by having developed friends of all shapes and sizes. I have Jewish friends, Christian friends, Muslim friends, agnostic friends and atheist... Read More
Reading Time: < 1 minute Vizion had the pleasure of speaking with Keynote Speaker Jay Baer at this year’s Dallas Digital Summit, located in Irving TX. Jay is a New York Times... Read More
Reading Time: < 1 minute Vizion had the pleasure of speaking with Keynote Speaker Morgan Spurlock at this year’s Dallas Digital Summit, located in Irving TX. Morgan is best known for his critically-acclaimed... Read More
Reading Time: 3 minutes Supporting local small businesses has always been a priority to Google. If a user performs a search for something like, “Japanese restaurant,” or “grocery store,” Google will automatically... Read More
Reading Time: 4 minutes Special thanks to Melanie for contributing this informative holiday content marketing post, filled with awesome ideas for any business! Let us know your favorite below, and take advantage... Read More
Reading Time: 3 minutes As a business owner in 2017, know that your website speed can be a killer. Countless studies have proven the importance of download speed to overall user experience... Read More
Reading Time: 3 minutes Defining success for a Facebook ad campaign requires a greater understanding of metrics than other types of campaigns. Focusing on conversions, clicks, and impressions reveals only part of... Read More
Reading Time: 3 minutes Search engine optimization (SEO) strategy can be what sinks or floats the “ship” of a modern web-based business. SEO is at the heart of what allows a brand... Read More
Reading Time: 6 minutes While the search industry is always changing there’s one thing that hasn’t changed. The reliance on tools to help get the job done. While there are a plethora... Read More
Reading Time: 3 minutes When people think of what a digital marketer does, they likely imagine someone behind a computer screen tweeting and updating Facebook posts, but there’s a lot more to... Read More
Reading Time: 3 minutes Google released Remarketing Lists for Search Ads (RLSA) in June of 2013, along with subsequent updates. While Search professionals agree RLSAs are viable tools, developing a strategy for... Read More
Reading Time: 6 minutes When it comes to SEO and websites in general, there are a million and one tools that everyone says should be a “must-use”, especially those companies that build... Read More
Reading Time: 4 minutes In a world saturated with technology, it often seems impossible to separate ourselves from digital touchpoints in our daily lives. When you should be spending time with your... Read More
Reading Time: 3 minutes When some business owners think of analytics, they cringe. They think of analytics as the tools that penalize their websites if the content is not good or if... Read More
Reading Time: 3 minutes The term “programmatic” is becoming as widely used as gluten, and this buzzword is as easily misunderstood. It is being applied to numerous industries that are fearful the... Read More
Reading Time: 5 minutes In the late summer of 2016 Amazon.com, Inc. rolled out their new self-service PPC tool, Amazon Marketing Services (AMS), available to all Amazon vendors. AMS allows vendors to... Read More
Reading Time: 3 minutes Ah, the gif. It’s not a photo. It’s not a video. It’s a category in its own right – a file format that speaks loudly to consumers across... Read More
Reading Time: 3 minutes Recently, the two heaviest hitters in the search engine world – Google and Bing – jointly announced that they would increase the file size limit for sitemaps from... Read More
Reading Time: 3 minutes Your click-through rate (CTR) is the number that assesses how many times visitors to your page successfully click through a piece of marketing to a specific goal or... Read More
Reading Time: 4 minutes Part of the challenge of content marketing is getting the content you develop in front of the people who will find it most valuable. This typically involves generating... Read More