A social media conference can keep your company up to date on the latest developments in social media marketing, advertising, and brand awareness. If you’re still doing social media advertising like it’s 2017, you’re probably missing out on some serious ROI opportunities. Attending a conference could give you the tools and insights you need to revamp your social media efforts and make a real impact on leads and sales. It’s not too late to attend – here are the top social media conferences in 2018.
Social Media Week LA: June 12-14
Social Media Week hits over 25 cities around the world, attracting around 75,000 attendees and reaching an estimated 600 million people globally. The discussion in 2018 centers on three main SM pillars: Learn, Experience, and Connect. Social Media Week is one of the biggest events for marketers and managers who want to dig deep into the topic for the benefit of their companies.
The first event in New York has already passed, but the conference in LA isn’t over yet. Look forward to speakers such as Rosette Pambakian (Tinder), Rosa Walker (Hulu), and Hillary Levine Power (Super Deluxe). If you can’t make the LA one, there are others upcoming around the world.
Frost & Sullivan Marketing MindXchange: June 16-18
Head to Nashville, Tennessee to attend the 19th-annual Frost & Sullivan marketing conference. The topic is a “Complete Reinvention of Marketing,” where attendees will collaborate with marketing experts, build contact lists at dozens of networking events, and find inspiration for their next social media smash success. Topics on the roster include social media marketing, digital strategy, demand marketing, customer analytics, creative media, and content marketing.
Facebook Community Boost: Multiple Dates, Starting June 18-19
The Facebook Community Boost is a series of conferences with dates and locations around the country. The next one still available is happening in Denver, Colorado June 18-19. It will offer free workshops, networking opportunities, and business training focused on growing personal networks, improving social media skills, and connecting to businesses in your community. The Facebook Community Boost conferences aim to help those of all experience levels with flexible workshops and scheduling.
Facebook Ads Summit 2018: July 9-13
Social Media Examiner is putting on an online social media conference, called Facebook Ads Summit, from July 9th through the 13th, 2018. It is a week of online social media training that teaches skills such as ad creation, strategy implementation, and ad testing and analysis. It is a gathering of Facebook Ad experts you can connect to virtually, without having to leave your house. Speakers include Rick Mulready, Dennis Yu, Logan Young, Andrea Vahl, Molly Pittman, and many more.
ANA Digital & Social Media Conference: July 25-27
Discover the latest social media marketing trends through leading brand marketers at the ninth-annual ANA Digital & Social Media Conference. Hosted by Christine Morrison in Rancho Palos Verdes, California, the ANA conference features guest speakers such as Ryan Riess (Hershey Company), Jimmy Bennett (Wendy’s), Michael Donnelly (Mastercard), and Geoff Ramsey (eMarketer). Glean deep insights into social media trends and the future of marketing to Millennials and Gen-Z customers.
Inbound: September 4-7
Whether you’ve never been to Inbound or it’s your go-to annual event, don’t miss Inbound 2018. Located in Boston, Massachusetts this year, the Inbound social media conference is always a must-attend event for modern marketers. This year’s conference features dozens of industry experts, authors, and global influencers, including Tarana Burke (founder of the “Me Too” movement), Chimamanda Ngozi Adichie, Troy Carter, Emily Chang, Ronan Farrow, and many more. Last year’s speakers included Michelle Obama, John Cena, and Issa Rae to give you an idea of what to expect at this massive event.
Content Marketing World: September 4-7
If you can’t attend Inbound or would prefer a different type of social media conference, attend the Content Marketing World Conference and Expo instead. This conference, located in Cleveland, Ohio, centers on content marketing in particular. It will help attendees network with bright minds in the industry, build better marketing teams, and improve the skills necessary for excellent content marketing. Enjoy over 120 sessions and hear from speakers such as Tina Fey, Amber Guild, Jane Weedon, and Andrew Davis.
Incite Customer Service Summit: October 4-5
Hear from brand leaders for insights and actionable tips relating to social media support, customer care, self-service, messenger, and more at the Incite Group Customer Service Summit. Located in New York City this year, this conference focuses on how to use social media and other efforts to enhance customer service. It will have more than 250 senior attendees, 40 speakers from top brands (including Uber, Lego, Wells Fargo, and Chewy), and empowering sessions and networking opportunities.
Incite Brand Marketing Summit: October 24-25
Incite is also hosting another New York City conference in October – this one centering on marketing, digital, and social media efforts. It focuses on in-house marketers, discussing how to deliver engaging user experiences that deliver your brand’s message and convert into customers. The conference is one of the greatest senior meetings of the minds, with speakers from leaders at Target, Budweiser, Visa, Wal-Mart, and more. Social media topics will include customer understanding, personalized user experiences, engagement and story inspiring, and marketing.
SmartSocial Summit: November 5-7
SmartSocial is hosting its annual social media conference in Austin, Texas in 2018. It brings together the top thinkers on social topics to help attendees learn how to implement social in the most complex business tasks. Network among more than 700 social media and marketing leaders across two days of sessions, keynote speakers, and Austin’s finest BBQ. Speakers include company leaders at Airbnb, Facebook, and Bumble.
EVENTtech: November 12-14
EVENTtech, located in Las Vegas, Nevada, boasts the world’s largest event technology demo lab, where attendees can test out the latest tech and learn from top marketing technologists. The event offers 100 classes and spans more than 500 exciting technologies. Learn how to blend technology and social media to enhance customers’ experiences at this marketing tech conference event of the year.
Social Fresh Conference: December 5-7
This exciting social media conference, held in Winter Park, Florida, teaches attendees the latest training for social and digital marketers. Professionals wishing to expand their audiences, find new leads, or increase profitability can benefit from the sessions at Social Fresh. The conference has an exceptional list of speakers, including big names at IBM, Duke University, BET, Facebook, and Fifth Third Bank. Reserve your spot at this end-of-year social medial conference to finish 2018 on a strong note.