March 2019 Archives

How to Conduct a Social Media Audit

Over 2.3 billion people worldwide use social media, including 77% of American adults – and those numbers are only going up with each year. Any marketer who overlooks the advantages of maintaining... Read More

How to Successfully Advertise on YouTube

YouTube is one of the fastest growing advertising hotspots, and it’s easy to see why. After all, over 1.8 billion registered users access the site every month, and that figure doesn’t account... Read More

Marketing Attribution Explained

The concept of attribution, as a whole, is fairly simple. When an action leads to a certain result, we attribute that result to the who or whatever performed the action. In marketing... Read More