Reading Time: 4 minutesAs digital marketers we are faced with many new and exciting media optimization opportunities regularly. The landscape of digital marketing changes frequently and there is a good amount of... Read More
Reading Time: 4 minutesThere are multiple ways to go about determining the profitability of your business. The simplest is the overall revenue your company shows; however, that calculation fails to take any... Read More
Reading Time: 4 minutesFor business owners, marketing is one of the most important investments you can make. Your marketing efforts determine the degree of exposure your business receives, the channels through which... Read More
Reading Time: 4 minutesHas your company been using Facebook and other social media accounts to reach out to customers? If so, you’re in good company – there are over 60 million business... Read More
Reading Time: 4 minutesIn days gone by, it was possible for companies to complete entire marketing campaigns with the use of ink and paper. The introduction of radio media added the necessity... Read More
Reading Time: 4 minutesIf you followed marketing news any time in the past several years, you’ve probably heard the AIDA acronym used in a few different contexts. It can often seem as... Read More
Reading Time: 4 minutesFor those without no knowledge of website development, terms such as HTML can seem like jargon at best and foreign at worst. However, HTML is essential to our everyday... Read More
Reading Time: 4 minutesModern businesses know the benefits of learning as much as possible about the people who interact with online ads, the customer website, and the rest of the online user... Read More