Fourteen years ago, I founded Vizion Interactive after having “an experience” bootstrapping a previous agency (for details on “the experience”, please schedule an appointment at your nearest tavern). It was a challenging... Read More
Keyword research, like any other aspect of SEO, changes over time and in response to user intent and queries. Sometimes the changes are rapid; sometimes they evolve consistently. The X factor that... Read More
One of the most important metrics for any marketing professional to track is return on investment (ROI). Modern digital marketing is incredibly complex and often expensive, and it’s essential to ensure that... Read More