Reading Time: 7 minutesFor those working in the search engine marketing industry, change is both frequent and unexpected. Moz’s Google Algorithm Update History notes that there have been 12 major Google algorithm... Read More
Reading Time: 4 minutesCalls to action (CTAs) are vital components of any marketing strategy. As the name suggests, a CTA is a direct request for your audience to perform a specific action.... Read More
Reading Time: 3 minutesOne of the most important parts of modern digital marketing is knowing your audience. It’s essential to create content that resonates with their target audiences in relevant, meaningful ways.... Read More