Reading Time: 8 minutesGoogle rolled out eight major algorithm updates in 2022. Those included core updates, product review updates, and others intended to help with search relevance, combating spam, and their overall... Read More
Reading Time: 7 minutesIntroduction Although search engine optimization (SEO) has one of the best returns on investment (ROI) of any eCommerce marketing campaign, many web developers don’t consider the best SEO practices... Read More
Reading Time: 5 minutesYou probably already know that videos hosted on a website or platforms like YouTube can appear in Google Search Engine Ranking Pages (SERPs) for search queries and fit into... Read More
Reading Time: 3 minutesSpecial thanks to Melanie for contributing this informative holiday post, filled with awesome ideas for any local business! In 2021, 43% of US shoppers reported that they started their... Read More
Reading Time: 4 minutesThe past few years have been full of twists and turns, and customers are changing their behavior at unprecedented rates. There has been a continued trend of shoppers no... Read More
Reading Time: 10 minutesIf you’re a business owner who needs customers to visit your location, I probably don’t need to explain how critical it is to have a presence on Google with... Read More
Reading Time: 5 minutesIntro With Google’s emphasis on machine learning and automation, advertisers are getting a good look into where digital advertising is heading. As marketers we understand the importance of adapting... Read More
Reading Time: 6 minutesSo, you’ve just been assigned the responsibility of optimizing an e-commerce website to improve search engine visibility. Whether you’re working on a site that has a dozen products or... Read More
Reading Time: 6 minutesI cannot tell you how often I have been called to do SEO on a recently redesigned website. It’s a lot. Like, A LOT a lot. Companies are in... Read More
Reading Time: 10 minutesIn 2020 and 2021, the global COVID-19 pandemic significantly impacted nearly every aspect of the economy, from disrupting supply chains and reducing consumer confidence to causing mass closures and... Read More