With over 10 years of experience, Jenny uses data and insights to help her clients plan and execute paid search, online display advertising and social media marketing programs. Her experience spans retail, packaged goods, financial services and entertainment industries. She is proud to have worked on and lead programs for Dollar General, Blue Cross Blue Shield, Lockton, Dave & Buster’s, Universal Pictures and many more.
Image by Tom Fishburne via Marketoonist. Anyone paying attention to the latest digital trends—especially as they apply to transparency and user privacy—has anticipated the news for some time; third-party cookies will not... Read More
Businesses rely heavily upon marketing campaigns to effectively grow their customer base. After all, the more people you attract, the more likely you are to be successful. A critical element to successful... Read More
For nearly two years, Google Ads has employed three separate methods of matching user queries with ads and search engine results that meet the needs of the user. Exact match allows service... Read More