With over 10 years of experience, Jenny uses data and insights to help her clients plan and execute paid search, online display advertising and social media marketing programs. Her experience spans retail, packaged goods, financial services and entertainment industries. She is proud to have worked on and lead programs for Dollar General, Blue Cross Blue Shield, Lockton, Dave & Buster’s, Universal Pictures and many more.
The term “programmatic” is becoming as widely used as gluten, and this buzzword is as easily misunderstood. It is being applied to numerous industries that are fearful the word automation might be... Read More