Currently working as a Digital Marketing Specialist at Vizion Interactive. I am planning and executing PPC campaigns for Universal films on both Google and Amazon platforms. Prior to Vizion I started at NBCUniversal as a marketing and sales intern on the Amazon Home Entertainment team. Upon completing my internship and Graduating from Loyola Marymount University, I was brought onto the Amazon Home Entertainment team as the Customer Marketing Manager. As Customer Marketing Manager, I handled all promotional merchandising activity for Universal films on Amazon. This is where I took in the responsibility of heading the search optimization initiative at Amazon. I found my interest and skills in SEO at Universal and have since been brought on by Vizion to continue to expand my expertise in that area.
In the late summer of 2016 Amazon.com, Inc. rolled out their new self-service PPC tool, Amazon Marketing Services (AMS), available to all Amazon vendors. AMS allows vendors to build and manage targeted... Read More