Can B2B Marketers Afford to Avoid Social Media?

Some marketing managers in the B2B space are still skeptical about the effectiveness of social media. Many are still sitting on the sidelines. However, there is a growing amount of data to indicate that social media conversations can close sales leads.
Does your 2012 marketing plan call for social media? If not, give us a call. We’ll connect you with a social media specialist who can help you feel comfortable in social media.