Reading Time: 4 minutes If you are serious about your business’s marketing efforts, you are consistently posting new, high-quality content. You should also optimize such content to help your users solve a... Read More
Reading Time: 4 minutes Persona development is useful in nearly every phase of product development and sales, but takes on key importance during marketing. What is persona development? How can it help... Read More
Reading Time: 4 minutes Most business owners know the value of search engine optimization, or SEO. However, franchise SEO has additional considerations small business SEO does not, such as determining how to... Read More
Reading Time: 4 minutes What Is a 301 Redirect? In the simplest terms, a 301 redirect is code that tells the search engine you are using that the page you’re trying to... Read More
Reading Time: 4 minutes Today’s digital world requires that all businesses have an online presence. Without that online presence, you lose out on potential clients, advertisement opportunities, the ability to enhance your... Read More