Blog
3 Common Image Issues Dragging Down Your Page-Load Time and How to Diagnose Them
Reading Time: 5 minutes There’s no doubt page-load time is a very hot topic in SEO right now and has been for the past several years when it officially became a ranking... Read More
What Is a Social Media Algorithm and How Does It Work?
Reading Time: 4 minutes Social media algorithms are here to stay. As a social media marketer, this could mean implementing major changes to continue reaching your audience. Luckily, adapting to social media... Read More
10 Google Search Operators Every SEO Should Know
Reading Time: 4 minutes Search engine optimization (SEO) centers on Google. Google is by far the top search engine marketers should focus on, as it is where businesses get the bulk of... Read More
How to Set Up Google Search Console in 5 Easy Steps
Reading Time: 4 minutes Google wants your website to succeed. The search engine powerhouse has proved this again and again with the incredible tools it offers businesses and website owners. One tool... Read More
How to Use Snapchat for Business
Reading Time: 5 minutes With the social media boom of the last decade, it’s important for businesses to utilize these platforms in whatever way they can. Often, these sites are more cost-effective... Read More
Increase Your ROI with These Google Display Network Targeting Tips
Reading Time: 5 minutes Nearly 90% of all internet users worldwide, including 89% of smartphone users in the United States, interact with the Google Display Network. Given its reach, the Display Network... Read More
Are You Optimized for Voice Search? You Should Be!
Reading Time: 5 minutes Most businesses today depend on search-driven web traffic to succeed. Taking their cues from changing technology and shifts in consumer behavior in recent years, astute companies have begun... Read More
How to Do Keyword Research for PPC
Reading Time: 5 minutes Keywords are words and phrases that customers and audiences search for in Google and other search engines. Advertisers and businesses bid on the right for their link to... Read More
How to Deal With Pages That Have Thin Content
Reading Time: 3 minutes In the world of content marketing, thin content refers to poor quality. Thin content may follow all relevant SEO best practices but fail to deliver value to the... Read More
5 Successful B2B AdWords Best Practices
Reading Time: 3 minutes B2B owners view AdWords suspiciously. Done incorrectly, AdWords is just like any other advertising venue, an easy place to lose money. Most businesses don’t use AdWords effectively. They... Read More
5 Tips to Make Your PPC Campaigns Better
Reading Time: 3 minutes Pay-per-click (PPC) advertising is not a trend or fad. It’s a marketing tactic that has proven exceptionally rewarding to thousands of businesses. PPC campaigns make a brand visible... Read More
Wendy’s Social Media: A Guide to Branding Your Voice & Building Your Team
Reading Time: 5 minutes 2017 was a big year for brands in social media. There were so many wins and fails that if I attempted to record and publish them all, it... Read More
An Easy Guide to Creating an Email Drip Campaign
Reading Time: 3 minutes Drip campaigns are complex, require a lot of original content and emails, and take time to put together. They are also good tools for building relationships, boosting retention... Read More
Key Tests That Will Help Optimize Your PPC Strategies
Reading Time: 3 minutes Pay-per-click (PPC) advertising is one of the most popular forms of digital marketing on the web. It enables marketers to buy the attention of target users instead of... Read More
How to Write a Cold Call Email
Reading Time: 3 minutes Email campaigns offer a very inexpensive tool for reaching an audience. Many careers and start-ups flourished because of cold emails, but that doesn’t mean they’re easy. You have... Read More
6 Reasons Your Content Sucks – And What to Do About It
Reading Time: 3 minutes Unfortunately, many companies continue to crank out content that sucks. Poorly crafted content represents a time suck and a money suck you really can’t afford. If your content... Read More
3 Reasons a Call to Action is Important
Reading Time: 3 minutes Your call to action (CTA) is the chance to motivate your audience to take real steps toward becoming a customer or client. It can be the determining factor... Read More
Senior SEO Professionals vs. Rookie/Mid-Level SEO Consultants: A Game of Numbers and Risk
Reading Time: 3 minutes Search engine optimization (SEO) is one of the most important aspects of doing business today. As such, it deserves attention from experienced SEO professionals. Trusting your brainchild with... Read More
Top 10 Reasons Why Your Ads Are Not Showing in Google
Reading Time: 3 minutes The campaign creation is done. You’ve completed all the steps, including keywords and advertising text. You’ve configured your pay-per-click account, activated your campaign, and sat back to enjoy... Read More
What’s Coming Up in 2018? Digital Marketing Pros Weigh in!
Reading Time: 5 minutes Happy New Year from Vizion Interactive! As we dive into 2018, we were excited to chat with our team and also some of our favorite digital marketing pros... Read More