Blog
Does Your Copywriter Know Your Business?
I know from experience that one of the most difficult service negotiations in Internet marketing involves copywriting. As the business owner, marketing manager, or company representative, you have insider’s viewpoint of your... Read More
Insert Name Here – The Importance of Online Reputation Management – Part One
Online Reputation Management – It’s been at the forefront of the SEO community lately with the Dave Pasternack SEO Contest, the Jason Calacanis incident, and to a lesser extent Scott Karp’s questions... Read More
Social Media Phenomenon: MySpace Game Theory
By now, the only people who aren’t familiar with social networking giant MySpace are the elderly, the homeless, and the technologically pure (the best way to avoid global connection is to avoid... Read More
Another One Bites The Dust
For more than a month, the Dmoz editor section has been down. Now, Microsoft Small Business Directory is closing its doors. While it’s hardly news to anyone that follows the search marketing... Read More
PubCon Las Vegas Site Structure for Crawlability Session
I had an enjoyable time speaking today on the Site Structure for Crawlability session. I was joined by Vanessa Fox from Google, Tim Converse from Yahoo! and Brett Tabke of WebmasterWorld/Pubcon fame.... Read More