Blog
Types of Images to Enhance Business Listings
Reading Time: 3 minutes Imagine a print magazine with several commercial listings on one page. The advertisement without any imagery will likely recede into the background, whereas a balanced and colorful advertisement... Read More
5 Link-Building Tactics You’ve Probably Never Used
Reading Time: 3 minutes Most of the original tactics used in search engine optimization (SEO) strategies still exist today, but they have changed dramatically from their original forms. Modern SEO is far... Read More
Learn From These 12 Social Media Wins and Fails of 2015
Reading Time: 4 minutes Social media allows companies to reach audiences in authentic and immediate ways. Sometimes, companies hit the mark and create worldwide trends, and sometimes they fail miserably. We’ve compiled... Read More
Email Personalization Techniques – How to be Catchy, Not Creepy
Reading Time: 3 minutes Email marketing is still one of the most effective marketing tactics used online. Mobile device users check email accounts once a day, and almost 34% of Americans check... Read More
Riding the Fine Line of SEO and Usability
Reading Time: 3 minutes In the world of website development, search engine optimization (SEO) is important, and so is usability. In fact, they depend on each other. SEO strategies ensure an audience... Read More
Online Easter Eggs: Finding (and Making!) Hidden Gems Online
Reading Time: 4 minutes Online Easter eggs let businesses show their creativity while creating a sense of exclusivity within an audience. Unlike massive social media campaigns or website redesigns, Easter eggs are... Read More
Google Search Operators: Helping You Hone In
Reading Time: 4 minutes Most people know Google is an incredible tool when you’re on the hunt for knowledge, power, or the nearest Starbucks. But searching for and finding exactly what you... Read More
What Can Analytical Segmentation Tell You About Your Site Users?
Reading Time: 3 minutes Analytical segmentation can be a helpful tool when marketing to customers. It would be impossible for a site to tailor itself to the entire population; segmentation helps by... Read More
HTTP Status Codes NFL
Reading Time: 4 minutes It’s Super Bowl Sunday! The two best teams in the NFL are going head to head to determine who will be the Super Bowl Champions. For the most... Read More
The Difference between Knowledge and Wisdom – Google’s RankBrain
Reading Time: 4 minutes Google has, for the most part, finally figured out content spam (Panda) and link spam (Penguin) to a large degree. Google’s algorithm has gotten pretty damn good. But,... Read More
Using Analytical Review to Drive Your Content Strategy
Reading Time: 3 minutes If you want to grow your online presence but aren’t using analytics, it’s time to start. Analytics packages, such as Google Analytics and Adobe Analytics, can work wonders... Read More
Deadline Syndrome – Quality Over Speed
Reading Time: 4 minutes It’s 6 p.m. on a Friday night, and you just realized it’s your wedding anniversary. You didn’t get a card, you didn’t get a present, you didn’t send... Read More
Dos and Don’ts When Using Social Media on Mobile for Your Business
Reading Time: 3 minutes Mobile devices offer an unprecedented amount of freedom in the workplace. Some companies advocate a BYOD (bring your own device) policy, and others distribute employee devices to make... Read More
Is Marketing Automation Right for Your Business?
Reading Time: 3 minutes Marketing automation sounds nice, and any kind of automation can make life easier when used properly. However, as with most technologically fueled tasks, it may not always live... Read More
Twas The Night Before Indexing
Reading Time: < 1 minute Share this Image On Your Site <p><strong>Please include attribution to Vizion Interactive with this graphic.</strong></p><br /> <p><a href=’https://www.vizion.com/blog/twas-the-night-before-indexing/’><img src=’https://www.vizion.com/wp-content/uploads/2015/12/twas-the-night-before-indexing-image-to-use.jpg’ alt=”Twas The Night Before Christmas’ width=’612′ border=’0′... Read More
Countdown to 2016: Digital Marketing Predictions!
Reading Time: 3 minutes The New Year is just days away, and in the midst of holiday celebration and brainstorming New Year’s resolutions, the Vizion team is making their own 2016 digital marketing (and... Read More
Dallas Digital Summit Day 1 – Seen through Tweets #ddsum15
Reading Time: < 1 minute The first day of Dallas Digital Summit, located in Irving TX was fun, educating and a blur to most who were running from conference room to conference... Read More
5 Things You Need to Know About Data Aggregation and Local Listings
Reading Time: 3 minutes You’ve decided you’re going to try that new local restaurant everyone is raving about. You check the hours, get in your car, and drive 30 minutes to get... Read More
Data Overload: When It All Becomes Too Much
Reading Time: 4 minutes Collected Data is Less Than Half the Story There are a multitude of recent success stories surrounding big data. Google has not only used big data for itself,... Read More
How to Provide Google Analytics Access
Reading Time: 2 minutes If you are a site owner or manage your company’s website, inevitably, you will have to grant access to your site’s analytics. I find myself walking new clients... Read More