Blog
How SEO and Online Reputation Management are Mutually Beneficial for Each Other
Reading Time: 5 minutesIf you’ve ever gotten quotes from SEO agencies, chances are you have seen SEO and online reputation management (ORM) being offered together. Or at the very least, spoken together... Read More
SEO Tips for Writing Blog Post Headlines That Actually Drive Traffic
Reading Time: 6 minutesby Kristien Matelski. Synthetic voice and sound recording created by Everlit. According to Ahrefs, 96.55% of web pages get zero traffic. While you can’t control whether search engines rank... Read More
Unlocking the Potential of Google’s Performance Planner
Reading Time: 5 minutesby Kristien Matelski. Synthetic voice and sound recording created by Everlit. When you’re making an investment in a Google Ads campaign, you want to be certain that you will... Read More
The Art of Relationship Marketing: Building Customer Loyalty
Reading Time: 7 minutesIt’s that time of the year again. The month where we celebrate…Valentine’s Day. Our minds are naturally starting to reflect about the state of our personal relationships. Are my... Read More
Viz Meets Vivi: A Valentine Love Story
Reading Time: 2 minutesWatch their comic meet-cute here: Once upon a time, in the digital realm of Vizion.com, there lived a spirited eyeball named Viz. He had been part of the Vizion... Read More
AI Strategies in 2024 – 29 Digital Marketing Experts Weigh In
Reading Time: 12 minutesIt should come as no surprise that the world of digital marketing (like so many other industries) is hyper-focused on artificial intelligence (AI) and advanced machine learning algorithms as... Read More
What You Need To Know About The September 2023 Google Helpful Content Update
Reading Time: 6 minutesby Reuben Yau. Synthetic voice and sound recording created by Everlit. Just a few weeks ago (Sept 14-28), Google rolled out its helpful content update, triggering shifts in website... Read More
Everything to Know About the Google Core Update August 2023
Reading Time: 4 minutesGoogle has finished implementing its August 2023 Broad Core Update, its second core update of the year. The tech giant started the rollout on August 22, 1:30 p.m. ET,... Read More
Beware of Scammers: Vizion.com’s Official Stance on Paid Reviews
Reading Time: 4 minutesIn today’s digital age, online reviews play a pivotal role in shaping consumer decisions. Many businesses value these reviews and often seek genuine feedback from their customers. However, there’s... Read More
What Are Product Listing Ads (PLA) and How Do They Work?
Reading Time: 5 minutesby Kristien Matelski. Synthetic voice and sound recording created by Everlit. This post was updated in August 2023. Every day users encounter innumerable different ad types. Varying by size,... Read More
Top 10 Ways to Supercharge Your Blog Content Strategy
Reading Time: 4 minutesIntroduction Are you tired of publishing blog posts that fail to drive results? In an era where AI is changing content production, simply hitting ‘publish’ is no longer enough... Read More
The Importance of Consistent NAP Information in Local Listings
Reading Time: 7 minutesName, Address, and Phone Number (NAP) information consistency across a business’s Google Business Profile, local citations, review site profiles, and social media is incredibly important. It helps win favors... Read More
Technical Elements for ECommerce SEO
Reading Time: 26 minutesTLDR: Technical SEO for Ecommerce (What Actually Matters) Technical SEO is the foundation of ecommerce performance—if your site isn’t fast, crawlable, and structured correctly, nothing else scales. Focus on... Read More
How to Report Organic Search Traffic Gains After Filtering ‘Bad’ Traffic
Reading Time: 4 minutesAs I’m sitting here, I am awaiting a response from a client on renewal of their SEO efforts. This particular client is a bit of a dream client. Not... Read More
Google Marketing Live 2023: A Look at the Latest Advertising Innovations
Reading Time: 2 minutesby Kristien Matelski. Synthetic voice and sound recording created by Everlit. In case you missed it, we have the highlights from Google Marketing Live 2023! The event showcased Google’s... Read More
Local Listing Management in 2023: Stay Ahead of the Game
Reading Time: 3 minutesThis article has been updated from its original title: Changes to Local Listing Management in 2019. In 2023, local listing management is more important than ever. With more and... Read More
How to Build Your Ecommerce SEO Foundation
Reading Time: 14 minutesTLDR: Building Your Ecommerce SEO Foundation (Where to Start) Ecommerce SEO success starts with a strong foundation—before scaling content or links, you need the basics in place to make... Read More
Google I/O 2023 Recap: The Future of AI
Reading Time: 4 minutesIn case you missed it, we have the highlights from the much anticipated annual developer conference, Google I/O 2023! This year, Google focused on "making AI helpful for everyone"... Read More
Content Best Practices – Ecommerce SEO Strategy Guide
Reading Time: 16 minutesTLDR: Ecommerce Content Best Practices (What Drives Rankings + Revenue) Ecommerce content isn’t one-size-fits-all—different page types (homepage, category, product) require different strategies to maximize visibility, UX, and conversions. Focus... Read More
Why is Video SEO Important for Ecommerce Brands?
Reading Time: 9 minutesTLDR: Video SEO for Ecommerce (Why It’s a Growth Lever) Video isn’t just content—it’s a visibility, engagement, and conversion engine that helps ecommerce brands win across search, social, and... Read More