The wait is over! After months of discussion and pausing the project to serve our clients, Vizion Interactive has launched what is essentially a new website. The content has been updated (no, we didn’t write all the site content in one night this time), we’re sporting a new look and feel, and the purple monster has been retired. Some of us will mourn the loss of all things purple more than others (sorry Charles), but it was time to rebrand. It is true that a different shade of purple could have looked presentable, but we hope to lead the Texas Rangers by example by blowing the whole thing up and starting over. Watch them start winning now, just to make me look bad.
Looking back, we’re all a bit amazed by the success we had during the reign of the purple beast. It is a testament to the power of long-term relationships and a solid reputation. Who knows? With the new design and some regular blog posting, we might find ourselves meeting a whole new client demographic! Despite the fact that we’ve launched, we will continue to enhance and adjust the details as we go.
One thing you’ll notice is that we’ve noticed that our previous site identity revolved around SEO. While we continue to offer the same excellent search engine optimization consulting and services, this site is a more accurate picture of our company. As an interactive marketing firm, we offer so much more than just an SEO program. We provide some of the best SEO and user friendly web design and development, email marketing, social media marketing, paid search marketing, reputation management, copywriting, etc.
Since we now expect to have more of an influence on site visitors, it’s more important how we present ourselves. The majority of clients and potential clients we meet with have very little idea of how to successfully market a business online. If you come across as a one trick pony, they will assume that this one trick is all they’ll need to succeed. Setting realistic expectations up front is crucial to a successful client-to-firm relationship.
We’re excited about this new season in the life of Vizion Interactive. Stay tuned for more developments.