Local Search Engine Optimization (SEO) Agency Services

Sites such as Google My Business, Bing Maps, Apple Maps, Yelp, are critical in ensuring your site can be found using traditional search as well as voice search and assistants like Google Assistant, Siri, and Alexa.

Expert advice from your designated local SEO consultant will ensure your store or branch contact information is consistent and distributed in a timely manner across all the most important local search and map platforms as well as many other data aggregators and local directories. Our Local Listing Management team will manage and audit them regularly to ensure that all your information continues to be up to date and easy to obtain when searched.

Google Business Profiles regularly see platform updates and new features, so your Vizion team will keep you informed and take advantage of them to make your local listings stand out from your competition.

The Vizion team also handles listing updates such as changes in hours, holidays, and updates for inclement weather or other circumstances, to ensure you customers are kept informed.

Finding the appropriate keywords on a local level can be a challenge, but it also represents an opportunity. The competitiveness of local keywords can be a much easier hill to climb than targeting those broad-based keywords with more competition. The SEO team at Vizion will identify the keyword opportunities and match these opportunities with the content currently available on your website. If it’s determined that you have no web pages to support the keywords, we will outline an approach to develop your site architecture to support our efforts and help to build those localized pages.

The most effective way to show the search engines that you service a given geographic area is to make sure that you have local / location pages for those areas which you serve and/or those areas where you have a physical storefront. Vizion Interactive provides a turnkey, hosted solution to building out your location pages. Using your company website as the template, we will build local/location pages – and a search function, for visitors to find them – based upon your brand. These pages are then completely managed by the Vizion Interactive SEO team, so that you have one less thing to manage and maintain. Additional costs apply, and costs will vary depending on the number of pages required and any integrations required.

While franchises often have more brand recognition than other local businesses, they face a lot of similar challenges in ensuring consistency of contact information and making timely updates. Local franchise owners can’t run their business on brand recognition alone, so it is essential to implement franchise SEO tactics that boost visibility across all the top, local search platforms while adhering to corporate branding and messaging guidelines.

We understand that the communication and technology platforms can have varying levels of access and control, so we adopt our recommendations and communications to ensure that we work with the right groups to optimize local landing pages and local listings, at a local, regional, or national levels. In addition, our performance reports can also be customized to the needs of a franchise-based business.