Amazon DSP Services

Are you marketing your product to the full breadth of the 5.7 billion users Amazon boasts across its variety of platforms and partnerships each month? If not, you’re ignoring a key opportunity to grow your business.

Using the Amazon Demand-Side Platform (DSP) is a crucial step to developing a successful Amazon advertising campaign. Why? DSP allows you to programmatically buy display, video, and audio ads on and off Amazon for maximum reach to your best audience.

DSP is the only way to access Amazon’s 1st and 3rd party data in order to find customers on a number of the web’s most valuable platforms. Feature your products on Kindle, Amazon Fire and Fire TV, and IMDb – platforms that are unreachable through regular PPC campaigns. Best of all, DSP is a self-service platform that allows for complete control of your ad spend across hundreds of partner sites.

With DSP, you’ll target your best possible audience with display and video ads – and reach users who are primed to buy.

Get Access to the Data You Need

With DSP services, you can build a strategic campaign that reaches across the web and finds your customers as they visit social media, third party sites, and mobile apps. Then, build custom buyer profiles and turn prospects into customers by utilizing the right tools with the right campaign on the world’s most popular ecommerce site.

A few of the tools you need to be successful with DSP:

  • Focused Audience Targeting Strategies
    Drive sales by targeting your best audience. Discover a wealth of 1st party and 3rd party data to customize ads that appeal to your target audience.
  • Creative Display Ads
    To build your Amazon brand, you’ll need mobile and desktop banners, as well as video ads,– and they have to look good to help you stand out among the competition.
  • Cross-Platform Features
    Drive traffic from locations around the web.

Our Amazon DSP Services:

  • Account Management
    Our team will get you started and manage your DSP efforts, implementing optimal strategies that will help achieve all your marketing goals.
  • Account Auditing
    Are you making the most of your Amazon DSP budget? Improve your existing Amazon DSP efforts. An Amazon Advertising Account Audit can uncover hidden issues, boost your reach, and enhance your efficiency.