From Fortune 500 companies to Fortune 100 fastest-growing companies, I have expertise in bringing clients within reach of their search marketing goals. From big business to the biggest eCommerce sites, my passion exists in leading search marketing campaigns to success across several industries via the synergy of most all available online marketing channels. I am truly blessed and excited to be a part of an ever-changing landscape filled with changing opportunities and challenges which help me to become a better search marketing professional by leveraging my abilities in SEO, PPC, PR, SMM, feed management, and localized marketing.
Josh McCoy Recent Posts
Monitoring Transactions and Revenue with Google Analytics’ E-Commerce Tracking
Reading Time: 5 minutes If you’re an online retailer who doesn’t track sales and revenue, then you’re missing out on a wealth of data. Not just any data, but data that can... Read More
The Penguinization of our Society
Reading Time: 2 minutes Google recently released the Penguin 2.0 algorithmic update on May 22nd. This was meant to be a continuation of their anti-webspam effort of the original Penguin update. This... Read More
My 2013 List of Demands for Google
Reading Time: 3 minutes The other day I sat thinking about all of the great SEO tools that have come about in the last few years. These online tools and software mashups... Read More
SES Chicago 2012 Day 2 Recap
Reading Time: 2 minutes It was another informative day here at SES Chicago! Below are some highlights from tracks that I attended today. Building A Massive Customer Base Through Content Driven SEO... Read More
Using Google Analytics Multi-Channel Attribution Tracking
Reading Time: < 1 minute This week on Search Engine Watch you may have seen my column on How to Prove the Value of SEO in 10 minutes. I dove into the... Read More
Help, I’ve Been Penguinized!
Reading Time: 2 minutes So you have been Penguinized, hopefully no worse than you were Pandalized. What was this update from Google all about and how can you counter so that you... Read More
Multi-Channel Funnel Reports in Google Analytics
Reading Time: 2 minutes For the last few months, the Vizion team has had the pleasure of beta testing the new Multi-Channel Funnel reports in Google Analytics. After a good amount of time... Read More
Taking Advantage of Google Instant Previews
Reading Time: 3 minutes Have you noticed the recent addition of Instant Previews to Google Webmaster Tools? Learn more about how you can use this to your advantage as well as for... Read More
Search Engine Strategies Conference – New York 2011 Recap
Reading Time: 6 minutes First off, wow, what a great week at SES! After a much needed mental detox from the overload of great sessions and networking events, I wanted to throw... Read More
Assessing Google Search Volume
Reading Time: 2 minutes For many search marketers, at some point we have watched stable or improved Google rankings drive monthly referral losses. While an experienced SEO understands that this is due... Read More
In SEO, A Picture Is Not Always Worth A Thousand Words
Reading Time: 6 minutes I thought this post was necessary as I have had at least two clients this week come to me with the idea of ditching some of their text... Read More
Effective SEO! Great, You’re Halfway There!
Reading Time: 3 minutes Too often I hear people obsess with having top ten if not number one rankings for what they consider to be their top terms. The fact that makes... Read More
Universal Search and Local Search: Two Worlds Coming Together
Reading Time: 2 minutes Over the past two years we have steadily watched Google organic search results change. These changes provided local search results for Google Maps local listings but also for... Read More