Are Wikipedia Links Worth It?
Reading Time: 3 minutesGoogle’s search engine, like any other, was originally conceptualized to connect users with results that satisfied their needs. Simply type in a query, press enter, and receive a set... Read More
January 2020
When Can You Use Stock Photos?
Reading Time: 3 minutes“A picture is worth a thousand words”; it’s an old adage but one that’s still applicable in today’s digital world. In fact, images add potency to your marketing campaign,... Read More
Internal Linking Dos and Don’ts
Reading Time: 3 minutesIn the world of SEO, there are a few basic strategies so crucial to improving a webpage’s search engine results page (SERP) ranking that nearly every domain on the... Read More
Responding to Reviews: the Dos and Don’ts
Reading Time: 3 minutesYears ago, consumers relied primarily on word of mouth to relate important details about the businesses they frequented. In this digital age, however, it’s nearly impossible to interact with... Read More
Link Building: What’s Really Changed in the Last Five Years?
Reading Time: 3 minutesWhen Google introduced the PageRank algorithm in 1998, it changed the search engine world as we know it. Instead of content alone, pages were now also ranked with consideration... Read More