Analytics Archives

How to Upgrade to GA4

If you’re a marketer working in the industry today, you are probably familiar with Google Analytics to some degree. The popular reporting tool has helped businesses collect data and analyze web traffic... Read More

Top 3 Reasons to Upgrade to GA4

When the software you use every day receives a major update, it can feel like a hassle to go through with the migration. After all, if there are going to be bugs... Read More