Reading Time: 3 minutesThis post was originally posted on Search Engine Watch. Buying banner ads on search? Measuring keyword success in SEO via a ranking report? Google looking more like a portal... Read More
Reading Time: 5 minutesPreface: I’m pissed at Google. I don’t buy the protect searchers privacy deal as the reason for moving all search to HTTPS and not providing us with the valued... Read More
Reading Time: 5 minutesWay back in the good old days of SEO, many SEO firms made a pretty good living submitting your website to thousands of search engines. While that has never been... Read More
Reading Time: 4 minutesYour blog should be the centerpiece of a larger initiative, one that engages your target audience in a human way, with the goal of creating signals that will aid/support... Read More
Reading Time: 4 minutesMany people have been ranting in the forums for the past several years about the unfair advantage big brands have in Google’s search results. Ever since the Vince Update... Read More
Reading Time: 4 minutesFor years (perhaps as long as I’ve been in this industry), I’ve read comments all over the web about how anyone can do SEO and/or the obligatory don’t waste... Read More
Reading Time: 8 minutesFor some time now, social has been all the rage. Yet, many people are still trying to figure out exactly how social plays into their search strategy. Where are... Read More
Reading Time: 5 minutesAs I’m writing this, the area that I live in (Kansas City) is getting nailed by a tremendous snow storm. On a break, I caught up on local news... Read More
Reading Time: 9 minutesFor many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization (SEO). In case you hadn’t noticed, his counterpart at Bing, Duane Forrester,... Read More
Reading Time: 4 minutesIn one of my past posts back in May titled Latest on Webspam Combat from Google, I wrote about how Google was combatting spam by threatening and punishing sites... Read More
Reading Time: 3 minutesWhen someone writes a negative review about your business or starts a thread on a forum; it’s not fun to deal with negative publicity, no matter how large or... Read More
Reading Time: 5 minutesIf you’re an online retailer who doesn’t track sales and revenue, then you’re missing out on a wealth of data. Not just any data, but data that can help... Read More
Reading Time: 4 minutesBefore getting into how to measure the value of infographics, let’s first look at what they are and what their purposes are in terms of content marketing. What goals... Read More
Reading Time: 3 minutesFacebook’s platform changes quite often. The constant changes can make us forget what we already knew or just feel like giving up. Facebook can be frustrating. So let’s go... Read More
Reading Time: 2 minutesAnyone that’s ever done work in local SEO knows one thing, consistent citations are really important. But where do you get them from? There are aggregators such as Superpages,... Read More
Reading Time: 4 minutesIt was a great day in Chicago at Search Engine Strategies which was jam packed with insightful information. While there were sessions on Paid, Social and much more you... Read More
Reading Time: 4 minutesIt’s now the month of love. While most of you are making floral delivery plans, securing dinner reservations, picking up chocolates, cards and more for your significant other, don’t... Read More
Reading Time: 7 minutesRankings, Rankings, Rankings… Many SEO companies brag and boast about the rankings they have achieved for their clients. It’s all over their testimonials page and in their white papers;... Read More
Reading Time: 2 minutesWhether you’re in the process of building links or getting a campaign ramped up, chances are you could stand to take some time to look at improving your link... Read More
Reading Time: 6 minutesThe year 2012 was filled with countless SEO changes. Many welcomed it; but it seems even more dreaded it. So what changed in 2012 that you should be aware... Read More