Blog
Social Media Sites for Businesses
Reading Time: 4 minutesSocial media marketing isn’t a new business strategy by any means, but it is one that’s growing rapidly by the day. With over 80% of the U.S. population using... Read More
Facebook Ads for Restaurants: A How-To Guide
Reading Time: 4 minutesUsing Facebook ads for restaurants offers a highly customizable option for marketing your restaurant to new customers with a method that is easy to use and effective. You buy... Read More
Social Media Management Tools We’re Loving Right Now
Reading Time: 4 minutesWorldwide, more than 2.2 billion people are active monthly social media users. Businesses that use social media correctly can tap into this enormous market and increase brand visibility, spread... Read More
Social Media Analytics: Tools You Should Check Out Now
Reading Time: 4 minutesYou know social media is an integral cog in the marketing wheel, but do you know how to really get business rolling? Social media analytics. The right analytics supporting... Read More
4 Essential Areas to Analyze During Your Next Technical SEO Audit
Reading Time: 5 minutesA technical search engine optimization assessment of a site is absolutely essential if you want to maximize SEO efforts and see subsequent benefits. Technical SEO is all about communication... Read More
How to Set Up Your Google Analytics Dashboard
Reading Time: 4 minutesAs a marketer, the amount of data, metrics, and information out there can feel overwhelming. Organizing data in a way that allows you to actually use it to benefit... Read More
Google Ads Introduces ‘Ad Strength’ for Responsive Ads
Reading Time: 4 minutesEarlier this year, Google released their responsive ad options, providing a new way for businesses to provide variable ad options that can function across several platforms. While it seemed... Read More
404 Error Page Design Tips
Reading Time: 4 minutesA 404 Error page tends to be a frustrating experience for any internet user. Site visitors want to get where they intended to go without any major hiccups. However,... Read More
How to Create a CPC Strategy for Your Business
Reading Time: 4 minutesOnline marketing is difficult and complex. Users are so overloaded with advertisements that it can be a challenge to make yours stand out from others. One of the strategies... Read More
Get to Know Pinterest Categories
Reading Time: 5 minutesPinterest is the third-most popular social media platform among adults in the U.S, with about 200 million monthly active users. Marketing with Pinterest is an important opportunity of which... Read More
Create Your Own RFP with These RFP Examples
Reading Time: 4 minutesA Request for Proposal, or RFP, is a document that enables professional agencies and organizations to secure new work through a request. RFPs are part of the bidding process,... Read More
What You Need to Know About Online Reputation Management
Reading Time: 5 minutesIn the modern business environment, almost nothing is as important as your online reputation. The impression your customers get from your website, social media accounts, online reviews, and general... Read More
Top 5 Questions You Should Ask Before Your SEO Audit
Reading Time: 4 minutesSo, you’ve made the important decision to invest in growing your company’s online presence by improving the SEO health of your business’ website and opted for an SEO Audit. This... Read More
How to Create a Successful Google Remarketing Campaign
Reading Time: 5 minutesRemarketing campaigns can be powerful channels for users who wish to digitally market their business. By showing ads to users after they leave the initial website, this strategy lets... Read More
Top 5 Successful Ways to Use Google AdWords Keyword Planner
Reading Time: 4 minutesGoogle offers a range of tools that business owners, marketers, and webmasters can use to effectively spread their messages online. One of the most popular is the Google AdWords... Read More
3 Common Image Issues Dragging Down Your Page-Load Time and How to Diagnose Them
Reading Time: 5 minutesThere’s no doubt page-load time is a very hot topic in SEO right now and has been for the past several years when it officially became a ranking signal... Read More
What Is a Social Media Algorithm and How Does It Work?
Reading Time: 4 minutesby Kristien Matelski. Synthetic voice and sound recording created by Everlit. Social media algorithms are here to stay. As a social media marketer, this could mean implementing major changes... Read More
10 Google Search Operators Every SEO Should Know
Reading Time: 4 minutesSearch engine optimization (SEO) centers on Google. Google is by far the top search engine marketers should focus on, as it is where businesses get the bulk of their... Read More
How to Set Up Google Search Console in 5 Easy Steps
Reading Time: 4 minutesGoogle wants your website to succeed. The search engine powerhouse has proved this again and again with the incredible tools it offers businesses and website owners. One tool you... Read More
How to Use Snapchat for Business
Reading Time: 5 minutesWith the social media boom of the last decade, it’s important for businesses to utilize these platforms in whatever way they can. Often, these sites are more cost-effective than... Read More