Blog
Morgan Spurlock – Keynote Speaker at Dallas Digital Summit 2017
Reading Time: < 1 minute Vizion had the pleasure of speaking with Keynote Speaker Morgan Spurlock at this year’s Dallas Digital Summit, located in Irving TX. Morgan is best known for his critically-acclaimed... Read More
5 Ways to Enhance Your Google Local Business Listing
Reading Time: 3 minutes Supporting local small businesses has always been a priority to Google. If a user performs a search for something like, “Japanese restaurant,” or “grocery store,” Google will automatically... Read More
Holiday Content Ideas That AREN’T A Gift Guide
Reading Time: 4 minutes Special thanks to Melanie for contributing this informative holiday content marketing post, filled with awesome ideas for any business! Let us know your favorite below, and take advantage... Read More
Understanding Google PageSpeed Insights
Reading Time: 3 minutes As a business owner in 2017, know that your website speed can be a killer. Countless studies have proven the importance of download speed to overall user experience... Read More
Your Facebook Ads Are Working – Here Is How To Prove It
Reading Time: 3 minutes Defining success for a Facebook ad campaign requires a greater understanding of metrics than other types of campaigns. Focusing on conversions, clicks, and impressions reveals only part of... Read More
SEO Consultant Or SEO Agency: Which Is Best For Your Business’ Needs
Reading Time: 3 minutes Search engine optimization (SEO) strategy can be what sinks or floats the “ship” of a modern web-based business. SEO is at the heart of what allows a brand... Read More
SEO Tools 5 Years Ago: Where Are They Now?
Reading Time: 6 minutes While the search industry is always changing there’s one thing that hasn’t changed. The reliance on tools to help get the job done. While there are a plethora... Read More
A Day in the Life of a Digital Marketer
Reading Time: 3 minutes When people think of what a digital marketer does, they likely imagine someone behind a computer screen tweeting and updating Facebook posts, but there’s a lot more to... Read More
Strategies for Using Remarketing Lists for Search Ads (RLSA)
Reading Time: 3 minutes Google released Remarketing Lists for Search Ads (RLSA) in June of 2013, along with subsequent updates. While Search professionals agree RLSAs are viable tools, developing a strategy for... Read More
Tool Tip Tuesday: A Look at Deepcrawl
Reading Time: 6 minutes When it comes to SEO and websites in general, there are a million and one tools that everyone says should be a “must-use”, especially those companies that build... Read More
What does Mobile Mean to Your Bottom Line?
Reading Time: 4 minutes In a world saturated with technology, it often seems impossible to separate ourselves from digital touchpoints in our daily lives. When you should be spending time with your... Read More
Understanding Digital Opportunities via Analytics
Reading Time: 3 minutes When some business owners think of analytics, they cringe. They think of analytics as the tools that penalize their websites if the content is not good or if... Read More
The Latest in Programmatic Media Buying
Reading Time: 3 minutes The term “programmatic” is becoming as widely used as gluten, and this buzzword is as easily misunderstood. It is being applied to numerous industries that are fearful the... Read More
Is AMS Right For Your Business?
Reading Time: 5 minutes In the late summer of 2016 Amazon.com, Inc. rolled out their new self-service PPC tool, Amazon Marketing Services (AMS), available to all Amazon vendors. AMS allows vendors to... Read More
Gifs in Social Media Marketing
Reading Time: 3 minutes Ah, the gif. It’s not a photo. It’s not a video. It’s a category in its own right – a file format that speaks loudly to consumers across... Read More
Sitemap Max File Size Limit Increased On Google and Bing
Reading Time: 3 minutes Recently, the two heaviest hitters in the search engine world – Google and Bing – jointly announced that they would increase the file size limit for sitemaps from... Read More
Increase Your CTR With These Lesser-Known Email Marketing Tips
Reading Time: 3 minutes Your click-through rate (CTR) is the number that assesses how many times visitors to your page successfully click through a piece of marketing to a specific goal or... Read More
Social Sharing: Top 10 Ways to Make Your Content More Shareable
Reading Time: 4 minutes Part of the challenge of content marketing is getting the content you develop in front of the people who will find it most valuable. This typically involves generating... Read More
The Most Creative PPC Ads of the Last 10 Years
Reading Time: 3 minutes Pay-per-click (PPC) marketing has boomed in the last decade as more advertisers have discovered the benefits of this unique tool. Rather than a large fee up front, PPC... Read More
Achieving Data Clarity in Digital Marketing
Reading Time: 5 minutes There are those times in digital marketing when an analytical review, which shows traffic and conversion spikes, brings bliss that cannot be rivaled by many other means. Working... Read More